Who the hell are we?

…and why does this mission matter?

DO THE DAMN THING™ is more than a brand.

It’s a battle cry.

We exist for one reason: to help people step into the full power of who they are and build the life, business, and legacy they were born to create.

We teach from the trenches—not the sidelines.

We’re not here to motivate you for five minutes. We’re here to hand you the tools, the truth, and the strategy to build something real. To help you get unstuck, speak louder, earn bigger, and stop waiting for permission.

From our flagship programs and stages, to our private client work and global community—we serve entrepreneurs, leaders, visionaries, and everyday people who are ready to bet on themselves.

We are obsessed with the how. We bring story to the front. And we believe clarity is everything.

We’re not for everyone. But if you’re ready to stop talking about your potential and actually live it?

Welcome home. 

Jerrica Dodd. I had heard it all AND WAS HONESTLY OVER IT. 

BUT WHEN I FOUND DO THE DAMN THING, THE COMMUNITY AND MOVEMENT… EVERYTHING CHANGED. 

MEET ANNA GONZALES,

THE OG OF DO THE DAMN THING™… 

She was one of our first customer when we didnt know what the hell we were doing… and she stayed… 

Meet Ryan

he was working out of his garage with his clients and know… 

When Ryan first connected with this community, he saw something different—raw, untapped potential and a level of truth he hadn’t experienced before. He didn’t just show up, he leaned all the way in and made the decision to become a client. That decision changed everything. Within months, he doubled his revenue, sharpened his message, and built with clarity and purpose. This video shares the moment he knew he had to dial in—and what happened when he finally did.

Why Now?

The world doesn’t need more noise. It needs movement.

There’s a generation of people sitting on gold—ideas that could shift culture, stories that could change lives, and businesses that could feed generations—but they’ve been waiting. Waiting to feel ready. Waiting for the perfect moment. Waiting for someone to show them how.

We’re here to say: the wait is over.

DO THE DAMN THING™ was built to disrupt that cycle. We exist to wake up the dreamers, the builders, the bold thinkers—and hand them the tools to actually do it. Not just plan. Not just talk. But build. Sell. Lead. Transform.

We believe the next wave of industry-shaping leaders won’t come from institutions—they’ll come from lived experience, self-trust, and a relentless decision to show up with what you’ve got and make it matter.

If that’s you, this is your place.
And this is your time.

Meet Mark

INC 5000 Two Years in a Row | 4-10 Million in Less Than 4 Years

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What if… just seriously what if…

Jerrica DREAM COMES TO LIFE!

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